Modelos y Determinantes de la Demanda Turística Internacional
perspectivas de la Revisión Sistemática de la Literatura para el período 2000-2020
DOI:
https://doi.org/10.7784/rbtur.v16.2478Palabras clave:
Economía del Turismo, Demanda Turística, Revisión Sistemática de la Literatura, Modelo de Demanda Turística, Determinantes de la Demanda TurísticaResumen
Comprender el proceso de evolución de las metodologías y el uso de variables que explican la demanda turística ha sido una preocupación recurrente en la literatura especializada. Algunos estudios bibliométricos buscaron comprender este proceso de evolución: Johnson y Ashworth (1990); Li, Song y Witt (2005) y Song, Qui y Park (2019). La mayoría de estos estudios se han centrado en discutir la evolución y eficiencia de los modelos utilizados en el análisis y pronóstico de la demanda, prestando poca atención a las variables. Este artículo contribuye a esta discusión, evaluando la relación entre los modelos utilizados en la literatura y las variables utilizadas en el análisis de la demanda turística. Para ello, se realizó un estudio bibliométrico en las principales bases de investigación internacionales: Web of Science, Redalyc, Scielo, Spell y Tourism Publications entre 2000 y 2020 (marzo) buscando dar respuesta a dos preguntas: 1. ¿Existe alguna relación entre la selección de modelos y el conjunto de variables utilizadas em el análisis de la demanda turística? 2. ¿Existe alguna tendencia en el uso de nuevas variables? El estudio encontró que, independientemente del modelo utilizado, la variable número de llegadas se ha utilizado más para representar la demanda turística. También se observó que las variables independientes ingreso, precio y tipo de cambio fueron las más utilizadas y que existe una tendencia a incorporar nuevas variables.
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