PLANIFICACIÓN TURÍSTICA Y HOSPITALIDAD: EL CASO DE CANCÚN, MEXICO

Authors

  • Priscilla Gonzalez Universidade Anhembi Morumbi
  • Maria Rosário Rolfsen Salles Universidade Anhembi Morumbi

DOI:

https://doi.org/10.7784/rbtur.v5i1.294

Keywords:

Tourism. Touristic Project. Local Population. Urban Hospitality.

Abstract

This article is a reflection about the outcomes of implementation and development of the tourism project of the town named Cancun, in the state of Quintana Roo, México, from the urban hospitality point of view. The goal is to present an overview about the results of the implementation and development of the tourism in this town and the impact on the daily life and way of living of the local population, and also, in the residents relationship with the town. The research, which is a qualitative analysis, was based on direct observations, in consequence of the work experience of the researcher in the local hospitality industry and also as a local resident in Cancun for five years; based on bibliography research and academic papers as well as government sources, especially the Plan Maestro 2020 that was essential to the analysis of the testimonies heard during field research. The results of the research allows to evaluate the relationship between fast and uncontrolled development  of the destination and its consequences.

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Author Biographies

Priscilla Gonzalez, Universidade Anhembi Morumbi

Mestra em Hospitalidade pela Universidade Anhembi Morumbi; Pós-graduada em Planejamento e Marketing Turístico pelo Centro Universitário SENAC (2002); possui graduação em direito pela Universidade Presbiteriana Mackenzie (1996). Carreira desenvolvida na área de Turismo e Hotelaria, com experiência internacional em atendimento a clientes VIP e atuação em hotéis e resorts 5 estrelas de grande porte.

Maria Rosário Rolfsen Salles, Universidade Anhembi Morumbi

Possui graduação em Ciências Sociais pela Universidade Estadual Paulista Júlio de Mesquita Filho (1966), mestrado em pela Universidade de São Paulo (1971) e doutorado em Sociologia pela Universidade Estadual Paulista Júlio de Mesquita Filho (1974). Atualmente é professor/ orientador da Universidade Anhembi Morumbi. Tem experiência na área de Sociologia, com ênfase em Sociologia Urbana, atuando principalmente nos seguintes temas: hospitalidade, imigracao, cidade, turismo e são paulo.

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Published

2011-05-26

How to Cite

Gonzalez, P., & Rolfsen Salles, M. R. (2011). PLANIFICACIÓN TURÍSTICA Y HOSPITALIDAD: EL CASO DE CANCÚN, MEXICO. Revista Brasileira De Pesquisa Em Turismo, 5(1). https://doi.org/10.7784/rbtur.v5i1.294

Issue

Vol. 5 No. 1 (2011): January/April

Section

Articles

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