Use of entrepreuneurial social networks by females in the travel agen-cies creation process

Authors

  • Rivanda Meira Teixeira Universidade Federal do Paraná-PPGADM
  • Tales Andreassi Fundação Getúlio Vargas- EAESP-SP
  • Lea Cristina Silva Bomfim Universidade Federal de Sergipe- PROPADM

DOI:

https://doi.org/10.7784/rbtur.v12i1.1344

Keywords:

Entrepreneurship. Entrepreneurial social networks. Female entrepreneurship. Entrepreneurial process.

Abstract

Justification of the topic: The study of entrepreneurial social networks has been recognized as crucial in the entrepreneurial process, as well as in the success of the businesses. Since the 90s, there has been a special interest in researching social networks focused on gender, and taking into account its relevance, this topic is still very current. Objectives: The aim of this study is to analyse how social networks are used by female entrepreneurs in the of new business creation process. Specifically aims to identify the types of bonds that are used by female entrepreneurs in their social networks in the stages of conception, start-up and business consolidation and verify how these social networks influence in obtaining resources. Methodology/Design: The research strategy adopted is the multiple case study and evidences were collected through semi-structured personal interviews with seven entrepreneurs of micro and small travel agencies. The cases were described individually and followed by a comparative analysis to examine their similarities and differences. Results and Originality of the Document: The study shows that the strong bonds were the most used by entrepreneurs mainly in the conception stage. Furthermore, it also shows that that previous experience was very important in the identification of the opportunity and ability to build diverse networks.

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Author Biographies

Rivanda Meira Teixeira, Universidade Federal do Paraná-PPGADM

Doutora em Administração pela Cranfield University na Inglaterra e Mestre em Administração pela COPPEAD, da Universidade Federal do no Rio de Janeiro. Pós Doutorado em Gestão Turismo na Bournemouth University, Inglaterra e Strathclyde University, Escócia (2001). Pós Doutorado em Empreendedorismo na HEC Canadá (2007). Professora do Mestrado/Doutroado  em Administração da UFPR

Tales Andreassi, Fundação Getúlio Vargas- EAESP-SP

Tales Andreassi é professor na  Fundação Getúlio Vargas (EAESP) in São Paulo, Brasil. Tem Mestrado em Administração pela Universidade de São Paulo (1994) e Mestrado em Science and Technology Policy Studies pela Sussex University (1998).  Doutorado pela Universidade de São Paulo (1999). Atualmente é Vice Diretor e Coordinador do Centro de Empreendedorismo da FGV-EAESP. 

Lea Cristina Silva Bomfim, Universidade Federal de Sergipe- PROPADM

Mestranda no Programa de Pós-graduação em Administração PROPADM – Universidade Federal de Sergipe UFS, São Cristóvão (Brasil). Bacharela em Administração pela Universidade Federal de Sergipe – UFS, São Cristóvão (Brasil). Tecnóloga em Gestão Pública pela Faculdade de Tecnologia Internacional – FATEC, Paraná (Brasil)

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Published

2018-02-01

How to Cite

Teixeira, R. M., Andreassi, T., & Bomfim, L. C. S. (2018). Use of entrepreuneurial social networks by females in the travel agen-cies creation process. Revista Brasileira De Pesquisa Em Turismo, 12(1), 102–132. https://doi.org/10.7784/rbtur.v12i1.1344

Issue

Vol. 12 No. 1 (2018): janeiro/abril

Section

Articles

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