Un festival para llamar de mi

análisis de los impactos del Festival Internacional de Música SESC, y su relación con el orgullo de la comunidad y la calidad de vida de los residentes

Autores/as

DOI:

https://doi.org/10.7784/rbtur.v15i3.2036

Palabras clave:

Festivales, Eventos, Orgullo comunitário, Calidad de vida, Residentes.

Resumen

Los festivales ofrecen oportunidades de intercambio social, ocio y recreación, y así crean un sentido de comunidad y dan sentido a la vida de las personas. Este estudio profundiza en el conocimiento de los festivales y su influencia en la calidad de vida, y el papel mediador del orgullo comunitario en la imbricación conceptual de esas importantes construcciones. Los datos primarios se recogieron mediante encuestas en línea, con cuestionarios autoadministrados, disponibles para el público durante tres semanas después del evento - el 10º Festival Internacional de Música de SESC - celebrado en Pelotas, RS, Brasil, en febrero de 2020. La muestra, con 331 respuestas válidas, fue elegida por su accesibilidad, y se fomentó la adhesión a la encuesta a través de las redes sociales. El modelo de medición se basó en la teoría revisada y mejorada a través del Análisis Factorial Exploratorio/Confirmatorio, y las relaciones entre los constructos se probaron a través del Modelado de Ecuaciones Estructurales. El resultado confirmó la existencia de seis factores (beneficios económicos, beneficios sociales, costos sociales y ambientales, restricciones a la movilidad, orgullo de la comunidad y calidad de vida percibida) y atestiguó la existencia de influencias significativas de los impactos positivos del evento en la formación del orgullo de la comunidad y en la calidad de vida percibida por los residentes.

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Biografía del autor/a

Cristiane Berselli, Universidade Federal de Pelotas (UFPel), Pelotas, RS, Brasil.

Mestre pelo Programa de Pós-Graduação em Turismo e Hotelaria da Universidade do Vale do Itajaí (UNIVALI), Balneário Camboriú, Brasil. Bacharel em Turismo e Tecnóloga em Hotelaria pela Universidade Federal de Pelotas, Brasil. Professora e pesquisadora no Curso Superior de Tecnologia em Hotelaria na Universidade Federal de Pelotas (UFPEL).

Edar da Silva Añaña, Universidade Federal de Pelotas (UFPel), Pelotas, RS, Brasil.

Doutor em Administração pela Universidade Federal do Rio Grande do Sul (Brasil), com Estágio no Instituto de Estudos de Turismo e Lazer da Wirtschaftsuniversität Vienna (Áustria); Doutor-Equivalente na Universidade do Porto (Portugal). Professor Associado da Universidade Federal de Pelotas (Brasil) e PPGA/FURG (Brasil), e Professor Visitante do PPGTH/UNIVALI (Brasil).

Fabrícia Durieux Zucco, Universidade do Vale do Itajaí (UNIVALI), Balneário Camboriú, SC, Brasil / Universidade Regional de Blumenau (FURB), Blumenau, SC, Brasil.

Doutora em Administração pela Universidade Nove de Julho (UNINOVE). Mestre em Administração; Especialista em Marketing e Bacharel em Publicidade e Propaganda pela Universidade Regional de Blumenau (FURB). Professora do Programa de Pós-graduação em Turismo e Hotelaria da Universidade do vale do Itajaí (UNIVALI) e professora da graduação da Universidade Regional de Blumenau (FURB). Membro do grupo de pesquisa HGTUR/UNIVALI: Hotelaria, Gastronomia e Serviços Jurídicos.

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Publicado

2021-06-02

Cómo citar

Berselli, C., Añaña, E. da S., & Zucco, F. D. (2021). Un festival para llamar de mi: análisis de los impactos del Festival Internacional de Música SESC, y su relación con el orgullo de la comunidad y la calidad de vida de los residentes. Revista Brasileira De Pesquisa Em Turismo, 15(3), 2036. https://doi.org/10.7784/rbtur.v15i3.2036