The Social Relations in Bed and Breakfast industry in Parintins Amazon: a perspective based on social network analysis

Authors

  • Paulo Augusto Ramalho De Souza Universidade Federal do Mato Grosso - UFMT
  • Milton Carlos Farina Universidade Municipal de São Caetano do Sul - UCSC
  • Claudia de Oliveira Costa Universidade Federal do Amazonas
  • Antonio Sergio da Silva Universidade Municipal de São Caetano do Sul USCS
  • Maria do Carmo Romeiro Universidade Municipal de São Caetano do Sul USCS

DOI:

https://doi.org/10.7784/rbtur.v8i1.621

Keywords:

Bed and Breakfast, Social Network Analysis, Tourist activity.

Abstract

Tourist activity is of key importance for the economy of the municipalities of the Amazon such as Parintins. Due to the importance of the different sectors of tourism this study sought to describe the methodology by means of Social Network Analysis of the interactions between agents Owners Association Project Bed and Breakfast - ACAMPIN. To this end, we conducted an exploratory study with application of questionnaires to 15 owners of Bed and Breakfast's associated ACAMPIN. The methodology of analysis technique was used for analysis of social networks through software with Ucinet NetDraw 6,232 and 2,089. The analysis identified the centrality of some agents of the network as the owner identified by the acronym CC14 adn power brokering agent CC12 which can confer the same strategically relevant role in the transmission and retention of important information for the development of the network of Bed & Breakfast site. Finally, the research identified the importance of deepening in other measures of social network analysis can describe other dimensions not addressed in this research or even inference agents external to the B & B network in the city of Parintins in Amazon that can impact the transit of information within the network.

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Author Biographies

Paulo Augusto Ramalho De Souza, Universidade Federal do Mato Grosso - UFMT

Graduado e Mestre em Administração na Universidade Federal de Mato Grosso do Sul- UFMS. Doutorando em Administração na Universidade Municipal de São Caetano do Sul - USCS. Professor do Departamento de Administração Universidade Federal de Mato Grosso - UFMT

Milton Carlos Farina, Universidade Municipal de São Caetano do Sul - UCSC

Doutor em Administração pela USP e Professor do programa de pós graduação em administração da Universidade Municipal de São Caetano do Sul - USCS.

Claudia de Oliveira Costa, Universidade Federal do Amazonas

Graduada e Professora de Administração pela Universidade Federal do Amazonas - UFAM.

Antonio Sergio da Silva, Universidade Municipal de São Caetano do Sul USCS

Mestrando em Administração pela Universidade Municipal de São Caetano do Sul USCS,

Maria do Carmo Romeiro, Universidade Municipal de São Caetano do Sul USCS

Doutora em Administração pela USP e Professora do programa de pós graduação em administração da Universidade Municipal de São Caetano do Sul - USCS.

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Published

2014-04-05

How to Cite

De Souza, P. A. R., Farina, M. C., Costa, C. de O., Silva, A. S. da, & Romeiro, M. do C. (2014). The Social Relations in Bed and Breakfast industry in Parintins Amazon: a perspective based on social network analysis. Revista Brasileira De Pesquisa Em Turismo, 8(1), 145–160. https://doi.org/10.7784/rbtur.v8i1.621

Issue

Vol. 8 No. 1 (2014): January/April

Section

Articles

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