Percepção dos Residentes sobre os Impactos dos Jogos Olímpicos Rio 2016: Antes, Durante e Depois do Megaevento

Palavras-chave: Rio 2016, Olimpíada, Megaevento, Residentes, Percepção.

Resumo

Este estudo analisa as percepções dos residentes do Rio de Janeiro em relação aos impactos dos Jogos Olímpicos Rio 2016. Pela primeira vez, um país da América do Sul foi escolhido para sediar esse megaevento, sendo uma ótima oportunidade para rastrear a percepção da população local e cobrir uma lacuna em estudos longitudinais envolvendo residentes em países em desenvolvimento e seus impactos na cidade-sede. Um levantamento quantitativo face a face foi realizado ao longo de três anos, com um total de 1.211 entrevistados na cidade do Rio de Janeiro. A população percebeu positivamente principalmente uma melhoria na mobilidade urbana e um aumento no turismo; mas, negativamente, o uso indevido de recursos públicos, aumento de preços e legados não duráveis que afetaram criticamente a imagem do destino pós-Olimpíadas.

Biografia do Autor

Deborah Moraes Zouain, Tourism Research Center UNIGRANRIO, Rio de Janeiro, Brazil
PhD in Production Engineering (COPPE / UFRJ), a Master's in Education from the Federal University of Rio de Janeiro (UFRJ) and a Graduate in Administration from the Getulio Vargas Foundation (FGV) in Rio de Janeiro and a Law from the State University of Rio de Janeiro (UERJ).
Paola Bastos Lohmann, University of Aveiro (UA), Aveiro, Portugal
She is a PhD student in Tourism, University of Aveiro, Portugal (completion in 2020). She holds a Master’s Degree in Business Management, Getulio Vargas Foundation (FGV). She graduated in Tourism, Fluminense Federal University (UFF). She is a researcher at UNIGRANRIO Centre for Tourism Research. She is a Reverse doctoral grant holder, FAPERJ – 2018.
Gabriela De Laurentis Cardoso, Tourism Research Center UNIGRANRIO, Rio de Janeiro, Brazil
She is a Master’s student in the Post-graduation Programme in Design, Superior School of Industrial Design, UERJ (PPDESDI). She attended a Master's Degree programme in Market Research, Media and Public Opinion, University of Entrepreneurial and Social Sciences (UCES), Buenos Aires. She graduated in Visual Programming by UniverCidade, Rio de Janeiro. She is a researcher at UNIGRANRIO Centre for Tourism Research.
Kaarina Barbosa Virkki, Tourism Research Center UNIGRANRIO, Rio de Janeiro, Brazil
She completed post-graduate degrees in Business Administration, Getulio Vargas Foundation (FGV), and in Marketing, Brazilian Institute of Markets and Capitals (IBMEC). She graduated in Tourism, Fluminense Federal University (UFF). She is a researcher at UNIGRANRIO Centre for Tourism Research.
Marcela Cohen Martelotte, Fluminense Federal University (UFF), Rio de Janeiro, Brazil
She completed post-doctoral studies, COPPE/UFRJ. She holds a PhD in Electrical Engineering, PUC-Rio, a Master’s Degree in Business Administration, Getulio Vargas Foundation (FGV), RJ and a Master's Degree in Electrical Engineering, PUC-Rio. She graduated in Statistics, National School of Statistics (ENCE). She is an Adjunct Professor at the Department of Production Engineering, Fluminense Federal University (EEIMVR)

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Publicado
13-05-2019
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Artigos